Dial in your Client-Attracting Talk

Speaking is the fastest way to grow a business… Here’s how to go BEYOND creating content – and provide an experience that lays the groundwork for them to hire you.

If you want to grow a thriving business (both online and live), it’s mission-critical that you…

Dial in your client-attracting talk.

The secret to creating a CLIENT-ATTRACTING signature talk is to set the CONTEXT for learning…not just the content. Here’s why:

Context matters 10x more than content.

That’s because content is considered a dime a dozen these days. (Like my mom says, if you want the answer to any question, you can easily just “Google it up.”)

People aren’t looking to get loaded up with information. They’re craving experiences and connection.

So what does it mean to set the context?

At your next speaking event or webinar, create an experience where people can build genuine connections & relationships, and build trust with YOU.

People buy from people they trust, meaning connection = currency.

Here are a few ways to create a more engaging, trust-building experience at your next virtual event or webinar:

• Prompt people to make posts in an online group
• Ask people to comment on each other’s comments
• Create a LIVE experience where people can engage with your training