The Information Age is dying. The Transformation Age is here.
For decades, the online world rewarded those who could share the most information. But that moment has passed. Anyone can now ask AI and get a dozen well-written answers in seconds. Information has become free, fast, and endless.
What people crave now isn’t more data. It’s transformation. They don’t just want to know something new. They want to become someone new. And that starts with your big reveal. That starts with your ability to show up & be #real.
Some of you might feel a little bit of a “cringe” when it comes to sales.
But here’s the truth: sales is simply a reflection of the transformation you provide.
I’m SO STOKED to get you 3 Tips below (These are some of my faves) to help you shift into aligned, confident selling as a transformational mentor – and in the meantime, let’s get real for a moment.
It takes #work to do this stuff.
Like, the kind of work that makes you look at your laptop some days and think, “S#it. D#mn. Why did I decide to start a transformational business again?”
And yet, here we are – showing up, doing the inner work, holding space for others, and somehow still finding the courage to keep going. Because we know deep down that our transformation matters.
If you’re here doing deep transformational work with your clients, thank you.
Thank you for the work you’ve done on yourself that’s allowed you to arrive at a place where you’re now ready to give.
Like many of you, I’ve been on a rigorous healing journey – so hungry to transform my insecurities and deep wounding.
The bullying as a kid, the pain of my parents’ divorce, and the layers of self-doubt that used to stop me from speaking up.
My healing journey has been messy and human.
I’ve trained as a Pranic Healer, Reiki Master, Anusara Yoga Teacher, Body Worker, and Vision Quest Facilitator. I’ve done deep inner work with Parts Work and IFS therapy, and explored Circling, a relational practice that teaches people to connect authentically in real time.
Can anyone relate? #collector-of-modalities lol
The strategies I now teach entrepreneurial women are the same ones I return to again and again, alongside the business strategy, the proprietary speak & sell system we provide… & proven marketing tools we teach, we bring women back to themselves & to a deep alignment with the authentic leader inside themselves.
When I began to sell my own programs, I realized I wasn’t here to convince anyone. I was here to serve transformation.
No algorithm can hold presence. No chatbot can listen to a woman’s truth or mirror her worth. Only you can do that.
Here are three steps to sell transformational work in the AI era.
People aren’t buying information anymore. They are buying the version of themselves they glimpse through you.
At Women Rocking Business, our events and programs work because they are built around transformation. We don’t chase perfect slides or scripts. We focus on creating experiences that shift people’s energy and perspective.
I once led a 500-person event where, on the second day, my body just gave out. My team sent me to rest, and I missed an entire evening session. When I woke up the next morning, rested and grounded, we went on to have our most successful event ever – enrolling over a million dollars in programs.
That moment reminded me that transformation isn’t about pushing through. It’s about living what you teach. My attendees didn’t need me to be flawless. They needed to see that healing, rest, and authenticity are part of the path to success.
Ask yourself before every talk or enrollment call:
“What’s the transformation I want to stand for, even if I forget every word?”
That’s your true sales script.
As a teacher, I learned that people don’t truly learn until they experience something. That’s where the Learning Cycle comes in. It’s not just a teaching framework – it’s a structure for transformation.
Evoke
Start by opening hearts and minds. Share a story, image, or question that draws people in emotionally and intellectually.
Express
Let your audience participate. Invite them to journal, discuss, or share. When they express what they’re feeling, the transformation begins.
Make Meaning
Guide them to reflect on what they’re realizing. Help them connect the content to their own lives.
Integrate
Offer one simple next step they can take. Transformation sticks when people take aligned action right away.
When you follow this cycle, you’re not just teaching – you’re facilitating change. You’re helping people feel the transformation they can continue inside your paid program.
Instead of asking, “How much should I teach, guide or coach before making an offer?” try asking, “How can I structure my content so my audience experiences transformation before the offer?”
Most people can only absorb 20 to 40 minutes of new material before they need engagement. When you weave in reflection, dialogue, and story, your audience stays present and connected.
When it’s time to invite them to the next step, keep it simple. Say something like, “If this resonates, imagine what’s possible when we go deeper together.” That’s not sales. That’s service.
Sister – Your role is not to persuade. It’s to hold a mirror that helps your clients see their own brilliance.
In this new era, authenticity is your greatest algorithm. The leaders who will thrive are not the ones with the flashiest funnels or the biggest ad budgets. They’re the ones who embody what they teach – so let’s get you embodying!
I’ve now had the honor to support thousands of women to package and sell their healing, mentorship, and coaching work. And I’ve seen the same truth unfold over and over again: your transformation is your sales strategy.
Information can be replicated. Transformation cannot.
Be real – Sister. Be human. Be the guide who’s still learning, still healing, still showing up anyway.
Because your clients aren’t waiting for a perfect expert. They’re waiting for a living example of what’s possible.
That’s what sells in the AI era. Because that’s what heals. I’m here to remind you that…
SALES IS SACRED
Your transformation is enough. Your story is enough. Now let’s go find your clients.
I’d LOVE to hear from you below if this article made a difference for you.
With love,
Sage
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